Holiday Card with Custom Home Rendering

Our friends, The Newmans, recently renovated and moved into a new home. This card served as both a holiday greeting and a moving announcement and featured a commissioned rendering by my multi-talented sister Michelle Sutton, an architectural designer that worked with them on their renovation.  We also created a fun return address stamp with their new address and hand-lettering.

Dryden Design Build: TV Appearance, Updated Portfolio

Much of my last couple weeks has been spent pimping the family business, Dryden Design Build, run by my GC-husband and Designer-sister.  Michelle and Chris recently appeared on an episode of DIY Network's House Crashers as the local design-build team for a race-themed garage renovation. 

The show featured NASCAR drivers Kasey Kahne and Brad Sweet as guest stars, which was a treat for the race fans in our crew.  The show premiered last week on June 25 and will air again Saturday, June 30 at 5:30, and again several times July 7-9 during the network's annual "Crash Week".  See a fun trailer of the show here.

Small Screen Debut, courtesy of family members with much more comprensive cable offerings than we have here in Drydentown.Being an unfilmed extra and assisting with menial tasks throughout the 3-day filming was fun for me, and charming host Josh Temple was super sweet to the younger Drydens when I took the kids and cousins for a peek of the filming one night, sharing photos of his daughter and enough fart jokes to go down in history as the most hilarious TV Guy they have ever met.

In preparation for the few new eyeballs that might make their way to the DDB website this month, we made some overdue updates to the portfolio.  The lovely Tonya Price of Poprock Photography joined us this week to shoot a kitchen renovation project in South Charlotte (posted here) and we uploaded photos she took a couple months ago of a master bath renovation in Plaza Midwood (here).

Dryden Design Build Kitchen Renovation, photos by Poprock Photography

Also in the works is an ad in Charlotte Living Magazine and an article on the SavorNC Magazine blog.  More on those later.


Website: Andover Development

There's a beautiful spot on Providence Road near Cotswold and Myers Park where my clients have developed a great little cul-de-sac community of custom homes. Enlisted to help them market their available lots and some great home plans created by Architect Don Duffy, we have created this website and are working on new signage.

The site features a custom rendering by architectural illustrator Michelle Sutton of Dryden Design Build, a gallery of photos of the community, and prospective house plans by Don Duffy Architecture.

Andover Website

Marketing Card: Dryden Design Build

Created for display and distribution at Dryden Design Build's Open House party, this flyer attempts to communicate DDB's work-model and convey the brand's personality -- competent, fun, and neighborly.

The card features illustrations by DDB Designer (and Stir Studios Illustrator) Michelle Sutton. 

Dryden Design Build Flyer (back/front) click for larger version of back

Rebranding: Good Manors Interior Design

After 14 years in business with the same business card and no website, interior designer Nancy Maloney was ready to update her marketing materials to reflect her professionalism and success.

We freshened her logo with a new rendering by illustrator and architectural designer Michelle Sutton, and modernized the type selections and layout - all with the intention of honoring her original design.

BEFORE: Original Business Card

Using a swatch from a favorite wallcovering, we developed a pattern for use on the rear of her business card and as a background for her website.  Her new cards were printed on extra-heavy linen cardstock with rounded corners and custom 3x3 sizing.

AFTER: New Good Manors Business Card and LogoGood Manors' website features galleries of past projects, organized by room, as well as a blog that pairs before and after images with descriptions of projects.  Photography Ashley Sellner provided some stunning images of Nancy and Lauren in the studio, as well as some great interior shots of recent jobs.